On June 28, the 17th Mid-Year Strategic Summit of Gold Medal Asia 2020, "Creating the Trend·Gold Medal Future", was held grandly in Foshan. Dr. Yin Hong, Chairman of Gold Medal Enterprise and Secretary-General of Foshan Ceramics Industry Association, Vice President of Marketing of Gold Medal Enterprise, General Manager of Marketing of Gold Medal Asian Tile and other company leaders and more than 300 dealers across the country gathered together to review the past and look forward to the future.
High-level discussion and empowerment break the situation
Mr. Fu, Vice President of Marketing of Gold Medal Enterprises, focuses on the three key words of "big market, big marketing, and big channels" to strengthen the brand, strong products, strong channels, strong teams, and strong systems to lay out the marketing layout for Gold Medal's future. "Gold Medal is an enterprise with strength, dreams, responsibility and vision. If you choose Gold Medal for ceramic tiles, you are right."
General Manager Zhang of Gold Medal Asia Marketing Center summarized 2019 and planned for 2020 with the theme of "Choose Gold Medal, Choose the Future", and shared the current status of the industry with dealers, pointing out that opportunities for slate as a category have arrived. We must risk our lives and run wildly. To become bigger, we must be fast.
Mr. Tan, Executive Vice President and Brand Operation Center Manager of Gold Medal Asia, shared the theme of "Leading the Industry in the Second Half" and reviewed the work results of the whole year of 2019 and the first half of 2020 from aspects such as marketing, channels, and training. In the second half, we will carry out brand upgrades, focus on services, and comprehensively enhance the influence of the gold medal Asian brand and terminal brand empowerment in multiple dimensions.
In 2020, gold medal enterprises will usher in a new digital era of customer service. The production base will soon launch self-service. Dealers can check goods, issue orders, load vehicles and reconcile accounts on their own with their mobile phones. At the meeting, Gold Medal Enterprise Vice President and Information and ProcessDepartment Manager Liu gave a keynote speech on "Technology Empowerment and Service Innovation", introducing in detail the four core functions and operating steps of self-service.
2020 is the year when Gold Medal Asia’s terminal store image overtakes others. Gold Medal Asia launches a new terminal standard store image and a winning terminal image. Mr. Wu, general manager of the design department of the gold medal company, shared the theme of "Creating a "Sales" Terminal Store" and interpreted it from aspects such as store design, lighting layout, and soft furnishings to help stores sell quickly and increase sales.
This meeting invited Dr. Yin Hong, Secretary General of the Foshan Ceramics Industry Association, to share on the theme of "Analysis of the Current Situation of the Slate Industry and Release of Future Development Trends". From the definition of slate, The trends and applications of rock slabs are explained in three aspects. Dr. Yin pointed out that slate is the general trend. In the future, slate will also be used as a general home furnishing board. The consumer market is immeasurable. As one of the first companies to take advantage of the "slate crab", Gold Medal Asia is a strong choice.
Join forces to create brilliance< /span>
During the meeting, three simple but grand signing ceremonies were held. Gold Medal Asia has reached in-depth strategic cooperation with Guangzhou South Railway Station, Toutiao, and Jintang Awards to further seize the limelight and designer channels.
New arrivalsFirst release: The new favorite in the industry
In 2020, Gold Medal Asia launched a cross-generational core strength product-gold velvet series products. During the meeting, the gold velvet series products were fully released. Mr. Luo, director of the Gold Medal Enterprise Product R&D Center, shared the theme of "Luxury Darling Gold Velvet - Gold Medal Asia 2020 New Product Hardcore Boundary Preaching". The gold velvet series has luxurious texture and has 7 major hard core products. Nuclear protection barrier is a new favorite among industries and consumers.
Salute excellence and gather strength
In the past year, despite the increasingly fierce market competition, the gold medal people have forged ahead and achieved impressive results, and many influential figures have emerged. At the meeting, in order to commend the dealers who made outstanding contributions in 2019, a grand awards ceremony was held. A total of 9 awards were awarded to 74 outstanding dealer units across the country. In 2020, gold medalists will be fearless and will definitely fulfill their mission and create glory.
Top Ten Gold Medal Dealers
Excellent dealer
Stone Slab Outstanding Contribution Award
Best Designer Cooperation Award
Best Terminal Image Award
Best Brand Marketing Award
Gold Medal Team
Gold Medal Emerging Award
Special Contribution Award for Fighting the Epidemic
"Golden Medal·Creating Extraordinary" Appreciation Dinner
At the beginning of the thank-you dinner, Luo Dong, chairman of the gold medal company, took the stage to give a toast, thanking the gold medal family members for their hard work in the past year, and firmly believed that manufacturers working together and united will surely create great momentum and win the future.
At the appreciation dinner, in order to thankOver the past year, with the company and support of the Gold Medal family members, in addition to fine wine and delicious food, Gold Medal Asia has prepared exciting programs and generous prizes.
Factory showroom visit on June 29
In May 2020, the new slate production line at the Gold Medal Asia production base was successfully ignited. In June, a cross-generation hard-core strength product-gold velvet series products were launched and the headquarters exhibition hall was renovated and upgraded... The gold medal family members can't wait to find out.
Itinerary 1: Factory visit. The Gold Medal family members, accompanied by Mr. Tan, Director of the Gold Medal Enterprise Administrative Management Center, observed two large slate production lines in detail. After personal witnessing and experience, the Gold Medal family members highly appreciated the advanced production equipment of Gold Medal Asia and expressed their appreciation for Gold Medal Asia. Production strength is more recognized.
Itinerary 2: Visit to the exhibition hall. In order to better welcome the arrival of Gold Medal family members, the Gold Medal headquarters exhibition hall will be renovated and upgraded in June. The first, second and fourth floors will be fully equipped with new products, especially the gold velvet series. The unique exhibition hall design, rich product colors and specifications made Gold Medal family members instantly more confident. Having good products means they have enough confidence. They all said that Gold Medal Asia's new products will definitely become the new favorites of the industry and consumers will love the products.
2020, together,
Create the general trend and win the future!
(This article is provided by the enterprise)
